ADF Careers
As lead writer, I worked with VML to produce, arguably, one of Australia’s most important websites. The project took 1.5 years from the early stages of UX through to build.
Around 1000 pages covered every aspect of joining the ADF. This included detailed information about each service, life in the ADF, study and training, events and experiences, real stories, parental and careers advisor information, frequently asked questions and perhaps the most challenging of all, simplifying the application process.
The task included re-writing detailed job descriptions for both full-time and part-time (Reserve) roles. The aim was to ensure they aligned across each of the three services and the details were accurate and up-to-date.